Guide · checked against TikTok's published pages on November 10, 2026
TikTok Shop violation points and your Creator Health Rating
How TikTok Shop's creator points work, when they reset, how to earn them back with orders and the policy quiz, and what happens at 150, 100 and 50.
Short answer
New creators start at 200 points out of 1,000, and violations take points away. Deductions reset after 90 days, you earn 1 point per 10 completed orders (up to 65 a week), and a perfect policy quiz can give 1 point back. At 150 and below, TikTok starts cutting your reach.
On this page
Points are among the questions we see most, by a wide margin. Most of the confusion comes from third-party pages getting the numbers wrong. Here's what TikTok's own Creator Health Rating page says, as of its October 12, 2026 version.
The scale
Your Creator Health Rating runs from 0 to 1,000. New creators start at 200.
| Score | What TikTok calls it |
|---|---|
| 200 and up | Healthy |
| 151 to 199 | Needs attention |
| 1 to 150 | At risk |
| 0 | E-commerce permissions removed |
How many points a violation costs
Nobody knows, honestly. TikTok doesn't say. Its page only says deductions depend on "severity and frequency." The numbers creators post vary widely, from single digits to more than 60. A 30-point hit for naming a medical condition comes up often.
First-time warnings don't touch your score, according to TikTok's Creator Enforcement Policy. General Community Guidelines strikes don't either. Those count against your regular TikTok account instead.
When points come back
Three ways. And yes, they stack.
Deductions reset 90 days after they happen. Count the days exactly: a violation on April 2 falls off around July 1. Creators who expect a jump in reach the day after a reset usually see it two or three days later, so judge it then.
You earn points from sales. TikTok's rate is 1 point per 10 completed orders from compliant content, up to 20 points per video and 65 points a week. Points arrive on Mondays and last 90 days. Some third-party sites still quote "1 point per 50 orders, max 5 a week," which is wrong.
The policy quiz can give 1 point back if recovery is available for that violation. It has 3 questions, you get 2 retakes, and you'll find it under Creator Health Rating (tap Take Quizzes) or on the violation ticket. The quiz and the appeal are, in TikTok's words, "independent of each other." Do both. It takes two minutes.
The milestones
This is where TikTok's own pages disagree. The newest version of the Creator Health page says hitting 150 cuts your account's traffic by 50%, 100 cuts it by 90%, and 50 cuts it completely, until the score recovers. An older creator guide describes temporary bans on shoppable posting instead, from 3 days at 150 up to 14 days at 50. Both agree that 0 means permanent removal.
Milestone penalties themselves can't be appealed. The violation underneath them can, and winning it gives the points back.
The rule that matters more than points
TikTok's enforcement policy adds a separate tripwire: 6 of the same policy violation within 90 days "may" remove your e-commerce permissions and freeze commission, "regardless of their CHR points." A creator with a healthy 400 can still lose access by repeating one mistake.
That's why creators keep telling each other the same thing. Appeal every violation, even the silly ones, even the ones you think you deserved. A won appeal removes it from the count, and an unappealed one stays there for 90 days.
Points questions
My appeal won but I didn't get my points back right away. Normal?
TikTok's page says lost points "will be given back" when an appeal is approved. Creators report it can take a few days to show.
Does a warning cost points?
A first-time warning doesn't, per TikTok's enforcement policy. Creators report that warnings still dropped their Promotion Performance Score, which is a different number.
How do I see my points?
In the TikTok app, go to your TikTok Shop creator tools and open Creator Health Rating. Your violations and the reset history are there, and so are the quizzes.
Know someone stuck on the same thing? Send them this page. Members can also get a personal invite link with /refer in our Discord, and every friend who joins and stays earns you a free product report.